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Important Update for Our EU Customers (Dec 2024)

02 Dec, 2024
Important Update for Our EU Customers (Dec 2024)

Hi everyone,

I’m writing to share some important news regarding our delivery options for our valued customers in the European Union and Northern Ireland.

On 13 December 2024, a new EU regulation called the General Product Safety Regulation (GPSR) will come into effect. This regulation brings some changes for businesses like mine that ship to the EU and Northern Ireland.

One of the key requirements is for businesses to have a representative based in the EU to handle product safety matters. Unfortunately, the potential costs for this are substantial and will prevent many small businesses being able to continue to sell their products in the EU and Northern Ireland.

Unfortunately, the current advice around the GPSR is unclear, especially for smaller businesses. And so to ensure compliance with the GPSR, we've had to make a difficult decision. As of 4 December 2024, we'll temporarily pause online orders to the EU and Northern Ireland.

If you're an EU/NI customer and would like to place an order, please do so before 11am GMT on 4 December. Any orders placed before this time will be processed and shipped as usual.

I understand this might be disappointing news for some of our loyal customers in the EU and Northern Ireland. I’m actively working to find a solution that allows us to continue serving these customers while complying with the new regulations, and will resume shipping to these locations as soon as possible.

Thank you for your understanding and your continued support over the years - it means so much.

Rest assured, these changes only impact deliveries to the EU and Northern Ireland. Delivery options for our Great British (England, Scotland & Wales) and non-EU customers will remain unchanged.

With thanks,

Emma Fox (Founder), Sunshine Lane